The goal was simple: look sharp, stick to tradition, and maybe try not to look too uncomfortable in dress shoes
Ideally, the hemline should hit at the ankle bone or slightly below for a truly flattering look
Like olive and red, purple and red is totally unexpected
Gowns can be rented for four, seven, 10 or 14 days and they stock some of the most sought-after names in the bridal business, including Monique Lhuillier, Kate Halfpenny, Temperley London and Savannah Miller
A row of buttons along the back adds a classic touch, ensuring you look impeccable from every angle
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